SaaS Platform · 2026
NXR Advertiser Studio
Ad inventory portal and review desk
A two-sided advertising portal. Advertisers browse a podcast network, buy packages or build a campaign slot by slot, and upload creative. The network runs the other side: inventory, review, and placement.
- Selling models
- 2Selling models
- Surfaces: public, portal, desk
- 3Surfaces: public, portal, desk
- Creative history
- VersionedCreative history
The problem
Selling ad inventory over email does not scale past a handful of advertisers. Availability goes stale, creative arrives in whatever format the advertiser felt like, and nobody can say which insertion ran where.
What got built
Two selling models in one domain model — fixed packages the desk places, and à-la-carte slots the advertiser picks with live availability. Creative moves through a review queue with approve, request-revisions, and deny states, and resubmissions are versioned rather than overwritten, so the history of what changed survives.
Details worth naming
- Campaign builder showing live inventory availability as slots are selected.
- Creative review queue with approve, request-revisions, and deny paths, and versioned resubmission.
- Placement board for the desk to fill network-placed packages against real inventory.
- Public network pages with per-show rate cards, published audience detail, and full à-la-carte pricing.
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